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Hornblower Group Acquires ShoreTrips

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Hornblower Group introduced that it has acquired the worldwide shore excursions supplier, ShoreTrips, a Milwaukee-based firm with over 3,000 excursions in 400 totally different locations.

With the acquisition, Hornblower Group broadens its world footprint to 111 international locations and territories. It additionally owns Shore Excursions of America and Cruising Excursions.


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“In our continued efforts to place Hornblower as a worldwide chief in experiences and transportation, the acquisition of ShoreTrips will permit us to combine each their merchandise and choices and construct upon our core mission of delivering superb experiences for our visitors,” stated Kevin Rabbitt, chief government officer, Hornblower Group.

Journey advisors Barry and Julie Karp created ShoreTrips in Milwaukee in 2001. It grew to become one of many nation’s largest unbiased suppliers of commissionable land and sea excursions.

“We have been excited to listen to that Hornblower Group acquired ShoreTrips and joins its portfolio of famend manufacturers, as we share the identical values of delivering one-of-a-kind experiences,” stated Barry Karp, founding father of ShoreTrips. “From the start, Julie and I’ve all the time aimed to supply our visitors an genuine, unforgettable journey expertise. We imagine that is the very best final result for us, for the way forward for ShoreTrips, for our devoted group of core workers members and for our many loyal journey advisors and their shoppers. We look ahead to being a part of this subsequent enterprise and we’re excited to see ShoreTrips thrive with Hornblower Group in 2021 and past.”

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