Nation star Luke Combs, Ford donating $25G in guitars to vets managing PTSD
Ford is teaming up with nation singer Luke Combs to assist veterans of the U.S. Army take care of post-traumatic stress dysfunction by way of music.
The 2019 CMA Male Vocalist and Tune of the 12 months winner helps Ford give $25,000 price of devices to vets by way of the Guitars four Vets group, which promotes using music as a therapeutic technique for PTSD.
Combs will seem in a TV spot forward of Wednesday evening’s CMA broadcast as he meets with one of many recipients and offers them a lesson.
“Ford has supported the army and veterans for almost a century, and Luke Combs has paid tribute to the courageous women and men of our armed companies,” Ford advertising government Mark LaNeve mentioned in a launch on the collaboration.
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The donation is a part of Ford’s Proud to Honor program, which final week launched a brand new line of military-inspired merchandise to boost cash for the DAV and Blue Star Households charities.
The customized Gibson guitars being donated characteristic camouflage pickguards, Ford logos and the Proud to Honor title.
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